Rainmaker, it’s Monday, which means I get to open up the Mailbox and see what kind of questions you have for me. Reminder from Friday’s post that I am shaking things up for the next couple months. The official “theme days” I’ve been running for quite a while now are...
Hey there Rainmaker, I’ve got a hodge-podge mix of stuff for you today, fitting for the day’s theme of Grab Bag Friday… — First, an interview where I show you how I would go into a business doing at least $5 million in revenue, and add an additional $10 million...
Hey Rainmaker, take a look at that picture. Notice anything… Oh no… I’m going to do it… I’m going to go there… Notice anything… Fishy? What you see, if you look closely, is two brands of fish sticks. Two brands, with remarkable similarities. In fact, I was making fish...
Hey there Rainmaker, we’re going to talk about one of those things that I’m not that great at personally, but that’s immensely valuable to do — and so I’m reminding myself as much as I’m reminding you… Let’s talk email list hygiene. How un-sexy does that sound? I...
Hey there Rainmaker, let’s talk about what it takes to write really good, engaging, compelling copy… But we’re going to get there by way of how NOT to write really good, engaging, compelling copy… In fact, let’s go all the way back to my high school and then college...
Hey there Rainmaker, and welcome to another Mailbox Monday! It’s time to answer your questions… On copywriting, today! Specifically, about what it takes to start getting PAID as a copywriter. (Interesting note: I have a short book on the subject that will be available...
I had a kind of sucky sales experience this week, and I was reminded of an incredible solution one of my earliest mentors had come up with. First, the story… I was making a purchase on behalf of a client this week. I’d reached out to the vendor on my own, to get...
Hey there Rainmaker, let’s make that title a reality. Let’s talk about how to “make it rain” — how to generate instant cash flow in an established business… If you OWN the business, this has huge value. Every month you have bills to pay, payroll to meet, and other...
Hey Rainmaker, let’s chat about this whole “make money online” thing… There’s a lot of people who want to sell you a lot of BS about making money online. And the fact is, most of what they sell you is designed to make THEM money online, and if you make money online,...
Today, I’m going to talk about playing piano. But I’m also actually talking about writing million-dollar sales copy… I’m going to try to keep this quick because I’m running around like a chicken with my head cut off, launching three campaigns in the next 10 days, and...
Hey there Rainmaker, let’s chat about how to get your customers to do the heavy lifting of finding prospects and customers for your business on your behalf — through “word of mouth” marketing… That’s the topic of our Mailbox Monday issue for today. And just as a...
Hey there Rainmaker, let’s talk about raising prices… Specifically, how you can sell the same product, but for 29% more revenue — and 60% more profits! I want to use a client as an example, but I’m not going to give away too much info… Because we’re talking about...
Hey there Rainmaker, today’s post is bound to turn one of the core premises of business, marketing, and selling on its head… But I think you’re going to find it pretty profound and enlightening… In a sense, it will make your job of getting customers EASIER, and more...
Hey there Rainmaker, today I’m going to give you a little bit of stolen merchandise… Well, not merchandise, but an idea. Have I told you lately that all my best ideas are stolen? The nature of direct marketing is that we generally want to follow what works. And short...
Well crud, Rainmaker… I made a note to myself about what I wanted to talk about today, but I can’t remember where I got it from… As you know, I like to tell the story behind what I’m writing about. While some folks might think, “Get to the point, Roy!” I think this...
"The World's Best Copywriter," Gary Bencivenga, taught me one secret that changed my life completely. It's the easiest way to become "untouchable" in your field. Watch this 4:17 video now to learn the secret.
What Is Breakthrough Marketing Secrets?
Breakthrough Marketing Secrets is a DAILY email and blog post from direct response marketing consultant and copywriter Roy Furr.
In his first decade as a direct marketer, he's risen to the top of the industry, and helped his clients generate millions of dollars in real sales results.
He's also worked directly with, mentored under, and discovered the secrets of some of the world's top response-driven marketers.
Now he's pulling back the curtains to reveal the inner workings of the world's most successful direct marketers...
