It could be one of the most powerful hours of your copywriting career…

And yet, it can feel like the copywriter’s equivalent of asking someone to punch you in the face!

As I completed a copy review this afternoon with Samuel, a Breakthrough Marketing Secrets reader and BTMSinsiders member, I did something I’ve never done before…

I asked him if I could hit record — and get him to answer a couple questions about the process.

He’s brand new to financial copywriting — this was his first promo, and for a MAJOR financial publisher.

And I wanted to get his take on how the process was beneficial:

— Both in pointing out specific opportunities to boost the performance of THIS promo, and…

— For its deeper lessons, principles, and strategies he’ll be able to apply for the rest of his copywriting career.

Plus, I threw in a couple valuable tips into this video, that if you pay close attention could help you write better copy starting now.




Here’s the link to my copy review service.

Yours for bigger breakthroughs,

Roy Furr