Who else HATES headline templates for copywriting?

‘I think “who else” headlines are the WORST…

Seriously, I have a pretty strong bias against this one particular headline template — that other copywriters seem to love so much.

My dislike of “who else” is to the point where I make some pretty bad assumptions about ANY copy that follows…

I get all judgy about the copywriter, too.

But the other day I got an email, and the subject line started with, “Who Else …”

And what came next gave me a brand new perspective on this hated headline formula.

Check out today’s episode for my hot take on copywriting headline templates, using this “who else” example…

Yours for bigger breakthroughs,

Roy Furr

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"The World's Best Copywriter," Gary Bencivenga, taught me one secret that changed my life completely.
It's the easiest way to become "untouchable" in your field.
Watch this 4:17 video now to learn the secret.

What Is Breakthrough Marketing Secrets?

Breakthrough Marketing Secrets is a DAILY email and blog post from direct response marketing consultant and copywriter Roy Furr.

In his first decade as a direct marketer, he's risen to the top of the industry, and helped his clients generate millions of dollars in real sales results.

He's also worked directly with, mentored under, and discovered the secrets of some of the world's top response-driven marketers.

Now he's pulling back the curtains to reveal the inner workings of the world's most successful direct marketers...

Showing YOU how to use them and profit!

Who else HATES headline templates for copywriting?

What Is Breakthrough Marketing Secrets?

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