Breakthrough Marketing Secrets
will soon be deleted from the internet.

After 10+ years, 2 million+ words of content, and 1,000+ videos, it’s time to move on.

For a full explanation and the ONLY way to follow Roy Furr’s work going forward, read this Substack post:

What?! Roy Furr has a Substack now?

As a copywriter, I LOVE testimonials…

They’re better than anything I can write.

More believable, more compelling.  The prospects connect with them more, and are more likely to buy because of testimonials than because of anything I would write.

And so I very proactively work to get as many testimonials (or reviews) as possible.

And, in fact, we just built a huge reviews page on BTMSinsiders to feature all the 5-star reviews and testimonials.

Which had me thinking, I should share a little lesson with you in today’s episode…

Check out today’s episode for some thoughts on using testimonials in marketing…

Yours for bigger breakthroughs,

Roy Furr

— Episode Links —

New Reviews Page on BTMSinsiders

Proof, Credibility, and Believability

BTMSinsiders All-Access Pass: Like Netflix for your copywriting & marketing training…

Wanna say “thanks” for this episode?  Buy me a coffee…

— Get more from Roy —

Subscribe to Roy’s YouTube channel

Subscribe to the Breakthrough Marketing Secrets podcast

Apply to work with Roy