Video testimonials are a POWERFUL marketing and sales tool — but a testimonial sizzle reel may be even better!
What’s a testimonial sizzle reel video?
It’s like a movie trailer… For your products or services!
And it’s powerful.
Imagine cold-emailing a prospect, but instead of just pitching them and telling them what you can do for them… You give your best clients and customers the opportunity to tell that story.
Or imagine all the prospects sitting on the fence, near the end of your email campaign, deciding whether or not they should buy… Then they get an awesome video that seals the deal.
Or…
Well, there’s maybe even more powerful ways to use these, that I share in today’s episode.
Testimonial Sizzle Reel Videos — What they are and how to use them
Yours for bigger breakthroughs,
Roy Furr
PS: Check the links for a sample of what I’m talkin’ ‘bout, too!
– – – Episode Links – – –
My Copy Review Testimonials Sizzle Reel
Proof, Credibility, & Believability
BTMSinsiders: Streaming Library of Copywriting and Marketing Courses
– – – More from Roy – – –
Roy Furr, Fractional CMO & Copy Chief for Direct Response Marketers
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