This is incredibly powerful.

Your prospect has to go through a sequence of beliefs before they will become interested in your offer.

In today’s video, I come at this from three perspectives.

Based on a personal conversation I had with A-list copywriter Clayton Makepeace.

Via a quote that reminded me of this, from Dan Kennedy’s book, Speak to Sell.

And, giving away some of the most powerful content in my own training, High-Velocity Copywriting.

It’s all packed into today’s video.

Yours for bigger breakthroughs,

Roy Furr