This is simple, straightforward, and can have you writing more compelling emails, faster…
Not only that, the same technique works for blogs, articles, YouTube videos, and other content marketing…
It’s my “expanded bullet” email copywriting technique.
I came up with this idea way back when I was doing my very first personal marketing project.
Selling a video on how to cut foam wings, that my dad had made.
I used it to create a whole series of selling emails that my audience actually loved to receive, read, and respond to.
And it was a huge part of what made that entire project profitable.
The best part is how quickly you can write these emails…
Once the work of writing your main sales letter or video script is done, you can drive all kinds of content back into that with these emails.
They’re 100% designed to stimulate action.
And they do it all without ever feeling like you’re just being a pushy marketer.
(You actually come across as genuinely helpful — which builds huge rapport with your audience.)
The entire expanded bullet technique — plus the origin story and suggestions for using it — is revealed in under 10 minutes, in today’s video.
Yours for bigger breakthroughs,
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