Do you only focus on the VALUE your product or service provides?

As much as it is CRITICAL to deliver on the core value of what it is you offer…  It’s not enough to turn you into a remarkable, exceptional business.

You also have to consider the total customer EXPERIENCE.

Today’s Video Friday gives two very different real-life examples, and helps you think about applying this no matter what you sell.

Here’s the video…




Yours for bigger breakthroughs,

Roy Furr