Today’s video is packed with core direct response principles…

It’s a 3-step formula.  And it’s designed to help you find the perfect prospects for your product or service offer.

It’s classic direct response wisdom.  In fact, when you hear it was inspired by me checking my postal mail today, you might consider it antiquated.

But this is one of the rules that applies as much today, online, to selling to the social media generation as it ever did asking for money through the mail.

I give a bunch of examples, too — showing how it applies to selling products, business services (copywriting), and even just asking people to send you money.

It’s all in today’s video…

Make it a great weekend.

Yours for bigger breakthroughs,

Roy Furr