My favorite testimonial (and why it works)

Every single one of the Amazon reviews for my book, The Copywriter’s Guide To Getting Paid are 5-star reviews, except one… See for yourself here. Today, I want to talk about that 4-star review, why it’s actually a really good thing, and how to use similar reviews to...

5 1/2 Market Research Shortcuts…

Let’s talk about how to find a bunch of people who want to give you money! I recently wrote an article titled Who the heck are you marketing to? On Buyer Personas… It was all about the value of market research, and knowing specifically who you’re marketing to. ...

How my broken brain programmed me for success…

Sometimes, my brain feels really, really broken… I don’t want you to feel sorry for me.  That’s most definitely NOT why I’m writing this.  In fact, by the end you may wish your brain was broken in the way mine is.  Or, if it is, you may actually learn to embrace it…...

Instant Download: 5 Free Gifts

Especially valuable for: Copywriters, Direct Marketers, and Internet Entrepreneurs... 

   • My Response to a Copywriter Looking for Career Advice
   • The Master Secret of Great Marketing
   • The Single-Most Powerful Word in Persuasion
   • Total Business Breakthrough Marketing Audit
   • Scientific Advertising by Claude Hopkins (PDF and Audiobook)

Enter your info.  Try my daily emails.  Get instant download access to these 5 gifts now. 

Thanks! Check your email to confirm & grab your free goodies...