This is the best way to REALLY learn marketing…

Most marketing consultants would be afraid to follow their own advice… Hey Rainmaker, do you ever read things that just stick with you for a long time? I’ve got quite a few of those buried in my head, and when the time and context comes up, they just come pouring...

What to say when you follow up with prospects

It’s the hardest part about making “yet another” follow-up call to a prospect… Rainmaker, I’ve told you before that one of my “secret weapons” in selling my copywriting services…  That was also my secret weapon in selling $30,000 IT training solutions…  Is simply...

An eye for an eye…

NOTE FROM ROY: I know you signed up for a marketing and business newsletter.  Today’s issue is not that.  Today’s issue touches briefly on politics, humanity, war, and love.  If you don’t want that from me, just stop reading this now.  You can pick up where we left...

Stolen! Dan Kennedy client-getting secret…

I’ve stolen more than one thing from Dan Kennedy. I try to be honest about it Rainmaker.  I try to give credit where credit is due.  But when Brian Kurtz told me I was going to have to write in Dan Kennedy as the headliner for his Titans of Direct Response event last...

The Self-Discipline Lie

Everything you thought you know about self-discipline is wrong… Rainmaker, what if I told you that everything you’ve ever been told about self-discipline and getting yourself to perform was absolutely, totally wrong? Well, it is… I’ve been thinking about this a lot,...

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