Your prospect wants a clear solution — it will make them happy to give you money… In selling, there’s practically nothing more powerful than clarity. Clarity that your product or service will solve your prospect’s problem. With clarity, it makes it easy for them to...
My goal right now, more than anything, is to provide positive leadership through a difficult time… Not just here. Also in my personal life. And first and foremost, through self-leadership. My life — like yours — is being impacted in a pretty dramatic way because of...
Do you know the 14 milestones you’ll pass in building a thriving client business? I’ve just recorded the introduction video to the brand new and revamped Client-Getting Blueprint training for BTMSinsiders. I’ll be adding it to the catalog and updating BTMSinsiders...
Earlier this week, I was on the phone with Perry Marshall, one of the top paid traffic experts in the world… We were talking about his upcoming Definitive Traffic Seminar. … And the challenge with getting traffic today. Buying traffic online used to be a Wild West....
Last week, I got back to Inbox Zero… This is the mythical state where your email inbox doesn’t have anything left in it. The last time I was there was right before going on our family trip to Yellowstone… In early summer 2017. (And even then, that was just my work...
Most people over-complicate marketing… What I’m about to share with you is really a foundational process, to any effective marketing. And if you get this right, you can effectively market in probably 99% of businesses. (I’ll specifically focus on service businesses —...
10 years ago TODAY, I walked out of my last job, for good… A decade! Seriously, that seems a little strange. It feels like forever ago, and also just yesterday. I quit my job. No more cubicles. No more 9-to-5. No more heavy-handed boss whose bad mood had the...
“Retire this year, and still make as much money as most doctors…” It was a STELLAR big idea, for Paul Hollingshead’s pitch for the AWAI Six-Figure Copywriting program. In fact, I’ll bet most of my readers who are copywriters (whether pro or aspiring) owe at least some...
“Let’s write a swimming pool.” In February 1990, Paul McCartney busted a big Beatles myth. In an interview with Rolling Stone, he said… “Somebody said to me, ‘But the Beatles were anti-materialistic.’ That’s a huge myth. John and I literally used to sit down and say,...
I originally wrote this article in May 2016… Seems even more relevant — and enlightening — and powerful today. I have the kids at home today and am trying to spend as little time working as possible, hence the reprint. Tomorrow we’ll be back to fresh Breakthrough...
This morning, I wrote an apology note — to myself… I’ll explain in a minute, but first — the context. It’s January 8th. And if recent research is any indication, you have about 4 days left of actually sticking to your New Year’s resolutions. That’s assuming you are a...
This will help with your New Year’s resolutions and goals… Have you ever struggled to meet your goals? Maybe you procrastinated. Maybe you found them too hard and gave up. Maybe you got distracted, and moved on to the next thing… Maybe the same thing is going...
I’ve been in the copywriting game for almost 15 years now… I’ve been a marketing employee who does copywriting. I’ve been a freelance copywriter. I’ve been a copy chief and supervisor — recruiting, hiring, and firing copywriters. I’ve written about and taught...
What’s next? In short: even more value… I’m putting even more time, energy, effort, and expense into creating more value for YOU in 2020. But there is a catch, described below… Today’s article will be a little different. Instead of sharing a lesson or insight on...
This is part of why I started requesting 50% of my fee BEFORE starting work… I remember reading about this from both Gary Halbert and Dan Kennedy, very early in my copywriting career. Both had worked with very entrepreneurial clients. And the more entrepreneurial a...
"The World's Best Copywriter," Gary Bencivenga, taught me one secret that changed my life completely. It's the easiest way to become "untouchable" in your field. Watch this 4:17 video now to learn the secret.
What Is Breakthrough Marketing Secrets?
Breakthrough Marketing Secrets is a DAILY email and blog post from direct response marketing consultant and copywriter Roy Furr.
In his first decade as a direct marketer, he's risen to the top of the industry, and helped his clients generate millions of dollars in real sales results.
He's also worked directly with, mentored under, and discovered the secrets of some of the world's top response-driven marketers.
Now he's pulling back the curtains to reveal the inner workings of the world's most successful direct marketers...
![Effective planning for changing times [beat stress and uncertainty]](https://www.breakthroughmarketingsecrets.com/wp-content/uploads/2020/03/plan-2372176_1920-300x200.jpg)
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![Do this if you know you could do better… [Goals, Productivity, Habits, & New Year’s Resolutions]](https://www.breakthroughmarketingsecrets.com/wp-content/uploads/2020/01/caleb-woods-VZILDYoqn_U-unsplash-300x200.jpg)
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