Sophia Dagnon has one of the most thorough, interesting, and immediately-useful copywriting research processes you’ll hear all year… Her agency, GetUplift, is all about conversion rate optimization. So clients — mostly software/SaaS companies — come to GetUplift to...
Why the heck haven’t I don’t much training on writing video sales letters — aka the VSL? Good question. While this is something I’m planning to remedy THIS WEEK… With my live Zoom training on How To Write A Video Sales Letter… There is another reason at the heart of...
How soon will AI tools like ChatGPT replace copywriters? … Is it happening already? I’ve recently started a new client project… And I was thinking about how, specifically, I’m planning to use ChatGPT during this project… And it got me thinking about that question,...
Vacations are AWESOME but coming back to work can be HARD… I’ve had more than one vacation that has given me “Vacation Brain Syndrome” in trying to get back to work, get motivated, and get focused. In some cases, it’s been days or weeks before I could get on top of my...
Breakthrough Marketing Secrets is going on Summer Holiday, and will be back July 12th… I’m using this episode to announce that… Plus to talk about entrepreneurial freedom… Especially the freedom of TIME, that we say we want but often as entrepreneurs don’t create for...
This is bigger than the concept of a marketing or sales funnel… (But your funnel is a key part of it.) It’s called a Scalable Sales System. And it’s how you get maximum leads, customers, sales, and profits in minimum time. Today I break down what it is… The 3...
How do you build a productive, capable marketing team? There are two essential elements. First is making sure that you attract and hire the right talent. Getting the right people to want to work with you will go a long way to building a team that succeeds. But even...
It’s EASY to feel overloaded with all the information out there when you start to learn a new subject… Especially something so emotionally-loaded as how you’re going to make a living, how you’re going to take care of yourself and your family… So when you’re learning...
How BIG are the problems you solve, for clients or in your business? Here’s something to think about… The bigger the problems you solve, the more value you create. And the more value you create, the more income you’ll end up generating in the long run. So you need to...
Justin Brooke is legendary in direct response marketing, and especially in the world of ad and media buyers… In the paid traffic world, he’s the pro other pros look up to. He has perhaps THE most powerful Slack channel of people who’ve bought billions of dollars worth...
There’s a website I log into almost every single workday, and it dramatically increases my productivity… And this is something you absolutely must know about — especially if you’re not surrounded at work by coworkers who keep you accountable. (Freelancers,...
As I write this, I’m in the middle of year-end reflection and planning for next year… And I’m following the specific Head Start process that Peter Shallard offers to all of his clients, through his entrepreneurial coaching program, Commit Action. Every week, I...
What makes some people so successful as entrepreneurs — and creators of the life they desire? If you break it all down, there are 2 massive factors driving success. My inspiration for today’s episode is kinda like a game of telephone — but over a good connection....
“Time management” is really a stupid idea… Yes, I know there are entire bookshelves and billion-dollar software industries dedicated to it. And yes, I use a calendar, and plan my days, and do all that crap that “time management” experts tell you to do. In fact, I...
Ugh! Procrastination is the worst… I feel you. And I want you to know: You are not alone. If you’ve ever noticed yourself just procrastinating, avoiding work, not doing the things you know you need to do… And you WANT TO get back to being productive but you just...
"The World's Best Copywriter," Gary Bencivenga, taught me one secret that changed my life completely. It's the easiest way to become "untouchable" in your field. Watch this 4:17 video now to learn the secret.
What Is Breakthrough Marketing Secrets?
Breakthrough Marketing Secrets is a DAILY email and blog post from direct response marketing consultant and copywriter Roy Furr.
In his first decade as a direct marketer, he's risen to the top of the industry, and helped his clients generate millions of dollars in real sales results.
He's also worked directly with, mentored under, and discovered the secrets of some of the world's top response-driven marketers.
Now he's pulling back the curtains to reveal the inner workings of the world's most successful direct marketers...
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