Getting started as a health copywriter

So, you want to get started as a copywriter for the health and supplements industry? The “How do I get started as a copywriter?” question is by far the most common question I get from readers. And at the risk of just providing the same answer over and over again, I am...

Break the rules (grow your business)

Here’s today’s Video Friday — on reinventing your business… Disruption.  Reinvention.  It’s all the rage. New businesses breaking the rules of their industry, and winning. But you don’t have to be in Silicon Valley — or even a tech company — for this to apply to your...

Don’t become a better copywriter… do this instead…

What’s more powerful than really great direct response copy? Is this a trick question? After all, I make a significant portion of my income from writing direct response copy for clients. And I know many of my readers make some or all of their income as copywriters —...

I was wrong about prospects’ short attention spans…

Just because you want to believe the best, doesn’t mean it’s true… Sometimes, I can be a stubborn optimist. Meaning, I see the best in people.  Not even because it’s there.  Or because it’s the whole truth.  But because it’s what I’m looking for. And like all of us,...

2 Productivity Hacks I Hate (because they work so well)

It’s uncomfortable to know what actually works… Especially when it comes to productivity. Because it’s a mirror.  A mirror that shows me that all those other times I wasn’t being productive, the problem was me. It’s a reminder that I CAN be really productive, in all...

Researching your market, before you get your first client…

So you want to connect with a new market — and NOT make a fool of yourself? You know it helps in selling to understand your market. To know their needs and wants. To understand their fears, frustrations, and failures. To see through their eyes the dreams, desires, and...

How to get your first copywriting client? [video]

One of the most common questions I get, answered… You could have your first copywriting client within 7 days if you follow the advice in this video. Yours for bigger breakthroughs, Roy Furr Share the love:TweetEmailPrintMoreShare on...

Make your marketing urgent, now…

Here’s why to read this right now… Your prospects are as distracted now as they’ve ever been. We have digital ADHD. We have endless distractions fighting for our attention. We’ve got enough stimulation to drive our lizard brains wild — only a click away. Your next...

3 ways to get rich (from a self-made multi-millionaire)

If you’re reading this, I’m sure you want to grow richer than you are today… We all do, right? Some of us want to get filthy rich… Others just want to stack enough cash and other resources to ensure a life of comfort and security… My guess is that if you’re an active...

12 powerful content templates…

Here’s a powerful article from the archives… I happened to be searching the Breakthrough Marketing Secrets site for something completely unrelated to this.  When I came across this essay first published in 2016. And frankly, I thought it was so valuable it was worth...